Interior of a shopping centre
Project Management & Retail Operations

Expert Skills & Value for SME's and Start-ups

Why Retail Resource?

My name is Sharon McKenna, founder of Retail Resource.  With 35 years of extensive retail, project management and marketing experience my objective is to provide a turnkey skill set to multi-dimensional businesses that are optimizing costs and managing risk by choosing to employ freelance, contractors/project managers/consultants on a short-term or project basis as opposed to permanent employees.

Why Retail Resource?

My name is Sharon McKenna, founder of Retail Resource.  With 35 years of extensive retail, project management and marketing experience my objective is to provide a turnkey skill set to multi-dimensional businesses that are optimizing costs and managing risk by choosing to employ freelance, contractors/project managers/consultants on a short-term or project basis as opposed to permanent employees.

Full Suite of Services

With an extensive network of leaders in their respective fields, Retail Resource leverages third-party specialists as and when required ensuring you get the best in the business, adding value, for less.

Projects

Site Selection

  • Data-driven and aligned to your target market.
  • ROI preparation and site presentation to stakeholders.

Executive Administration

  • Lease negotiation and legal documentation.
  • OTL & Lease Agreements.

Design to Implementation

  • Designing of bricks & mortar retail and restaurant spaces, drawing pack, council submissions and build implementation.

Project Management

  • Preparation and management of end-to-end project plans.
  • Agency Account Management and Creative / Operations Project Management.

Operations

Marketing

  • Formulation of marketing and communication strategy.
  • Website development. Social Media marketing.
  • Development of Brand Manifestos and Toolkits.

Merchandise

  • Preparation of merchandise mix.
  • Product sourcing and selection.
  • Visual merchandise, look books.

IT & Digital Transformation

  • IT systems and infrastructure.
  • Digital Kiosks.
  • Digital sales and payment infrastructure.

Operations

  • Recruitment & Training.
  • Building operations manuals and SOP’s aligned to the business operating model.

About Me

With 35 years of extensive retail, project management and marketing experience, a solid educational background, and an exemplary career with leading and listed retail companies and advertising/marketing agencies, I possess the required skills and knowledge to be a valuable asset to any organization and contribute meaningfully to the achievement of company objectives.

I am a confident leader, a true people’s person with the ability to convincingly convey the message at hand to all levels of stakeholders, both internal and external. I am an astute, intuitive, results-oriented leader with a proven ability to achieve through analytical techniques and problem-solving. I effectively review and edit requirements, specifications, business processes and recommendations related to the proposed solution. I have successfully managed numerous turnkey retail projects both locally and internationally.

My proven ability and creativity in completing tasks quickly and skillfully as well as reaching decisions quickly while working on multiple tasks at hand is a testimony of my exceptional time management ability and ability to operate effectively at all levels. I have comprehensive knowledge of, and experience with the growth, training and development of team members toward higher level of competency, creativity and fulfillment.

I am a naturally creative individual, passionately innovative with a vision to see the end result. I have broad exposure to diverse industry sectors and have excellent interpersonal skills as well as outstanding strategic planning, sales, and organizational skills with strong attention to the finer detail. I establish standards of behavior for others and motivate and empower individuals in the formulation of effective retail, and customer service policies and procedures. I have successfully established brands within the South African market and project managed the conceptualization and implementation of a premium retail concept in South Africa, and Abu Dhabi, Sub-Saharan Africa.

Contact Me

  • +27 79 498 9954
  • sharonmckenna@retailresource.co.za
  • 16 Virginia Avenue, Vredehoek, Western Cape

How did you find us?

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